A Southern California native and USC graduate who began his film career working as an executive assistant at the production company for Oliver Stone's film Heaven and Earth. Soon thereafter he worked on films for other notable directors Paul Thomas Anderson, the Wachowski's and Clive Barker.

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In 1995, he produced his first series of TV commercials for RC Cola, which won a CLIO for Best International Kids spot. Pierce has gone on to produce and line produce hundreds of TV commercials and music videos for clients and directors such as Perrier, Faith Hill, Chevrolet, Lux Shampoo, Jewel, Microsoft, Shades Perfume, Jurassic 5, Diddy, Stereophonics, Joseph Kahn, Francis Lawrence, Mike Lipscombe, Marc Webb, and Marcos Siega.

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Beginning in the late 2000s, Pierce started directing TV commercials and digital content for brands such as USAA, American Express, Google, MetLife, the Marines, and Travelocity. Several of these campaigns evolved into industry-altering 'integrated campaigns', which set the tone in leveraging TV, digital and social media simultaneously.

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Michael also has over two decades of experience in media strategy, planning, and buying for Linear TV, OTT/Streaming, Connected TV, Podcasts, Social Media, and Digital platforms. His expertise as an executive and strategist for GTM media proposals has helped numerous clients execute Linear TV, OTT, YouTube, and Social Media helping execute annual media budgets exceeding $10MM

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